Agency Overview
The Miles Agency, established in 1989, is a niche marketing and public relations firm based
in Virginia Beach, Virginia. We are 100% minority- and woman-owned. We are
arguably the oldest minority PR firm in the region.
We specialize in creating and developing programs through advertising, public and community
relations, and promotions that communicate specific messages to target groups (niches) in
the market place. We use research methods
to help develop a marketing strategy or plan customized to our client’s needs.
We use such methods as focus groups, SWOT Analysis, telephone and in-person interviews,
surveys or group discussions. Our specialty
is community outreach and multicultural marketing. We develop public involvement plans
to help our clients keep communications open for their projects or studies. We have
successfully worked with such clients as the cities
of Virginia Beach, Norfolk, Portsmouth, Newport News as well as the United States Navy,
Hampton Roads Transit, Coca-Cola, Pizza Hut, Virginia Power, Norfolk State University, Old
Dominion University, Hampton University to name
a few.
